Media Coverage

The Harry Potter Alliance has been featured in more than 200 publications across the world, including the LA Times, Newsweek, Australia’s Today Show, and the front page of CNN.com, Politico Newspaper, and the Chicago Tribune Business Section. We have been featured in several books including the New York Times best-seller, “Not On Our Watch: the Mission to End Genocide in Darfur and Beyond.” We were greatly honored when Time Magazine awarded J.K. Rowling the runner-up for 2007 Person of the Year and published the following comment:

“When asked about the [Harry Potter Alliance], Rowling practically levitates off the couch, spilling her coffee along the way. ‘It’s incredible, it’s humbling, and it’s uplifting to see people going out there and doing that in the name of your character,’ she says. She’s especially pleased by the group’s choice of mission, and the old Amnesty International worker in her surfaces. ‘What did my books preach against throughout? Bigotry, violence, struggles for power, no matter what. All of these things are happening in Darfur. So they really couldn’t have chosen a better cause.”

January 2013
HuffingtonPost.com – Accio Sunlight!

November 2012
Boston Globe – Organizing a real Dumbledore’s Army

October 2012
The Justice – Activist alumnus inspires students
Miami Herald – Young, undocumented but no longer hiding

September 2012
U.S. News and World Report – Alohomora: How A Group Of Harry Potter Fans Is Unlocking The Election

August 2012
Tech President – Would Harry Potter Fight for Immigration Reform?

July 2012
Fast Company – Andrew Slack Rallies Dumbledore’s Army For Marriage Equality, Haiti Earthquake Relief

June 2012
Forbes – The Harry Potter Alliance’s Magic Formula For Finding And Engaging With Your Customer

March 2012
The New York Times – Fan Power: Hunger Is Not a Game, Revisited

October 2011
Forbes – Power of Transmedia Unveiled in Italy
Brandeis Now – Andrew Slack ’02 gives TEDx talk on culture, activism

September 2011
Brandeis Hoot – Social Justice career fair speaks to college student dilemma
Star News Online – Wilmington Wizards work together against Dark Arts

August 2011
Mashable – How Non-Profits Are Tapping Internet Memes & Pop Culture
GreenAnswers.com – Taking Action: Great Green Groups You May Not Have Heard About

July 2011
The Revealer – Fans of Action: How Harry Potter Inspired a New Generation of Activists
GMI – Harry Potter and the Curse of the Non-Fair Trade Chocolate
Courier Press – Harry Potter’ fans use magic of Web to battle earthly evils
Shaping Youth Harry Potter Alliance: Using Pop Culture Pervasiveness Positively
Huffingtonpost.com – Harry Potter And The Deathly Hallows: Harry Potter Alliance To Keep Fighting Hunger, Child Slavery, More
The Boston Phoenix – Wizard Justice

April 2011
Change.org – Harry Potter Alliance Conjures Pink Toenails Against Bullying

March 2011
Bed-Stuy Patch – Harry Potter Fans Help Build Charter School Library in Bed-Stuy

November 2010
religiousdispatches.com – “Imagine Better‚” Can Harry Potter Change the World?

SEPTEMBER 2010
Le monde diplomatique – “Avatar activism”

JULY 2010
Boston Globe – “Harry Potter group turns fans into activists”
Daemon’s Books – “Harry Potter Fans Join Real-Life Dumbledore’s Army”
Hollywood News – “HP Alliance and Chase Will Have 2nd Press Conference at Comic-Con”
Hollywood News – “HP Alliance Receives Chase Award at Infinitus”
RupertGrint.net – “Harry Potter vs Twilight: Vote for Team Ron!”

JUNE 2010
Free Press – “Internet Stars Speak Out for an Open Internet”
Hollywood News – “Harry Potter Actors, Fans Rally to Support Namesake Charity”
Hollywood News – “Harry Potter fan activists help Haiti, present livestream with Evanna Lynch”
Huffington Post – “Internet Stars for Internet Freedom”

MAY 2010
Allison Jones (MDCC blog) – “Fan Activism – It’s much more than you might think”

APRIL 2010
Campaign Outsider – “Harry Potter Goes to Haiti”
Psychology Today – “Harry Potter helped”

MARCH 2010
Jawbone.TV – “Transmedia Activism: Politics, Avatar, and Harry Potter”

JANUARY 2010
Psychology Today – “Geek Relief for Haiti”

JULY 2009
Boston Globe – “Tribute bands find a lasting following”
Canada.com – “TWILIGHT vs. HARRY POTTER”
The Christian Science Monitor – “WWDD? Tapping Dumbledore’s Wisdom”
CNN – For some fans, lessons of “Potter” carry over into the real world”
Entertainment Weekly – “‘Harry Potter’ fans: Accio fun stuff!”
Examiner – “Harry Potter gears up, Dumbledore Army lives on
LA Times – Finding Lessons for life in Harry Potter books”
Mashable – Harry Potter Fans Plot #Dumbledore Twitter Takeover”
Mother Jones – Dumbledore’s Army”
Newsweek – How Crazy Are Harry Potter Fans?”
Orlando Sentinel – “Harry Potter wants YOU… to change the world”
Paste Magazine – “Catching Up With… Harry and the Potters”
Paste Magazine – “Harry Potter and the Wittiest Sequel Tweets
Philanthropy – “Harry Potter Fans Mobilize for Charity”
Social Executive – “Harry Potter Fans Mobilize for Charity”
Time – “The Boy Who Rocked”
Wired – “Defense Against the Dark Arts: The Real-world Relevance of Wizard Rock”
Wizrocklopedia – “The Dumbledore Challenge Calls to Wizard Rockers”

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